FW26 · CHAMPION PREMIUM HERITAGE

INDEX + ARCHIVES

A NEW EXPRESSION OF CHAMPION, ROOTED IN THE ARCHIVE

Close-up of a person wearing a light gray heather hoodie with a large navy and white number 8 graphic on the sleeve, paired with rust-brown pants, against a solid dark brown background.

CLASSIC WITH A TWIST

A capsule inspired by iconic styles from the past, reimagined for the archive-obsessed consumer. Deconstructed, remixed, and redefined: this is Iconoclast Ivy. A tribute to ’70s American style, transformed for today, told across two connected stories — Reverse Weave Core and Modern Ametora.

THE EMOTIONAL CORE

THE LETTERMAN PATCH

"You don't put this on, you earn it." 
The letterman "P" patch story as the emotional core — in the past, the patch was only given to athletes who excelled.

A man wearing a dark green varsity-style sweatshirt with a red and white 'P HS' graphic on the chest, paired with a light gray beanie and beige pants, standing against a textured brown wall.
A model wearing a cream sweatshirt with '952' printed on the chest, matching sweatpants, a black cap, and black shoes, leaning against a stool against a solid brown backdrop.

THE TOUCHSTONE

THE REVERSE WEAVE

A true vintage style. The DNA this new collection stems from. A literal archive touchstone that grounds Modern Ametora in Champion's athletic history.

N.HOOLYWOOD

Taking the '80s archive apart with sculptural silhouettes

REVERSE WEAVE CORE

Our classic, archival style—elevated with premium materials

A man wearing a navy blue pullover hoodie with white and burgundy stripes on the sleeves, paired with khaki pants, set against a solid dark brown background.
A man wearing a navy blue pullover hoodie with white and burgundy stripes on the sleeves, paired with khaki pants, set against a solid dark brown background.

MODERN AMETORA

Blending varsity heritage with Japanese reinterpretation